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Jake Shane Pass That Panera Meal
PANERA BREAD
Panera launched their new value menu—The Mix & Match menu—which is a really big deal. So we needed to get someone who makes a big deal out of everything to announce it. *cough cough, queue Jake Shane*
PRESS
ROLE
CREDS
Art Director - 72 & Sunny NY
Copywriter - Kayla Beck
CDs - Sandra Jurado & Amy Finn-Welch
GCDs - Geno Burmester & Peter Hughes
Director - Paul Briganti (Radical)
90S LONGFORM
SHARING THE NEWS: 15S SPOT
Yes…for once, Jake isn’t lying. The Stuffer is real!
EYEING IT DOWN: 06S SPOT
It’s a good thing Jake and our director got along so well.
KEY IMAGE
And lastly, because it wouldn't be a Jake Shane campaign without a nod to Therapuss...a Therapuss inspired key image (complete with the signature wood wall).

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